Hair Fashion Styler


Kate Reid

The latest hair colour trend forecast is here and it calls for a Tequila Sunrise. For clients looking to add warmth to their hair just in time for spring, this trend for 2018 may be just what they’ve been craving. Composed of warm orange, coral, tangerine and metallic apricot shades, this colour is sure to make a statement.

“Tone is something that you can tweak seasonally, but warm tones suit many people year-round as it brings out a healthy glow in their skin, even in winter,” says Kate Reid, Kevin.Murphy’s Color.Me design director and colourist.

Reid adds that although Tequila Sunrise is typically seen on lighter hair, it can still be achieved on dark-haired clients.

“Tequila Sunrise is best suited for warm skin tones that appear olive, beige or golden in colour and typically have green or brown eyes,” she says. “For cooler skin, be sure to keep some natural shade in the hair, or even a small regrowth, as this will help to off-set the warmer colour choice.”

For a low-commitment option, a demi colour is a great alternative that will wash out and allow clients to return to blonde. Another option that Reid recommends is Kevin.Murphy’s Color.Me Apricot toner, which will add an apricot shimmer to the hair.

LIVINGLY: 20 Winter myths you should ditch!

Kate Reid

16. Myth: You Can't Go Blonde In The Winter

“As the cooler months roll in, we are seeing more soft baby lights, ashier shades, and or creamy blonde tones,” says Kate Reid, Global Design Director for KEVIN.MURPHY's COLOR.ME line. “Blondes can also embrace a metallic dimension to make them look more luminous during those grey months.”


Kate Reid

2017 is over, so it's officially time for Ultraviolet to step up and knock Greenery off the Pantone Color of the Year Mantle.

Kate Reid, COLOR.ME Design Director and North American Education Director is here to help. She created this Ultraviolet formula, working with a pink violet to cool off the skin and really make blue eyes open up and pop. The natural global color really helps to make this look understated while remaining fresh.

COLOR.ME shades:
Apply global colour 6.2 + 20% SOFT.VIOLET + CREAM.ACTIVATOR 10 VOL. (3%)
Pre-lighten hidden panel highlights with CREAM.LIGHTENER and CREAM.ACTIVATOR 10 VOL. (3%) then refine with 5.85 + 10.2 with CREAM.ACTIVATOR 10 VOL. (3%).


TutorialsKate Reid

Bringing to life the Pantone color of the year, a multi-dimensional Kevin Murphy blonde features playfully placed green tones for a uniquely eccentric yet feminine, finish.

Formula & Application:
Natural level 7

Formula 1: Cream.lightener with 80 g 20-volume Cream.activator (6%)
Formula 2: 60 g Color.Me 9.1 + 12 g soft.violet with 90 g 10-volume Cream.activator (3%)
Formula 3: 90 g 11.0 + 10g Green.booster with 135 g 10-volume Cream.activator (1%)

1. Using Formula 1 in a global application, pre-lighten all the hair to lightest blonde. Process 50 minutes. Then cleanse and apply a leave-in treatment before drying completely.
2. Apply Formula 2 to the new growth.
3. Apply Formula 3 from the stopping point of Formula 2 to ends. Process simultaneously for 25 minutes.

Color: Kate Reid
Style: Wade Blackford
Photographer: Luis Murphy
Makeup: Kenneth Higgins

ARTIST SPOTLIGHT: Kate Reid Design Director at COLOR.ME by Kevin Murphy

Kate Reid

As one of the driving forces behind the COLOR.ME by KEVIN.MURPHY brand, Design Director and Director of Education North America, Kate Reid eats, sleeps and breathes all things colour. We caught up with Kate to get to know how she got her start in the professional beauty industry, what keeps her inspired, current colour obsessions and more!


TutorialsKate Reid

Everyone know’s that a good dye job can really make or break a look. So many celebrities have completely elevated their careers with a hair color makeover — and behind those trends are the celebrity colorists who have an eye for how to change up a look and maintain it.

Kate Reid, the director of color at KEVIN.MURPHY, gives us the answers to everything we’ve always wanted to know about how celebrities get that eternally shiny hair and what colors are going to be a hit this season. She also walks us through KEVIN.MURPHY’s environmentally friendly line and why we need to go natural to get the best color. Check it out below!